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Post-Pandemic Marketing: How Brands Are Navigating Ads as Consumers Look for Fun

发布时间 2022-11-03 08:30:15    来源

摘要

Cait Lamberton, Wharton Professor of Marketing, joins Wharton Business Daily to discuss how the pandemic has impacted celebrations, including Halloween, and her research on "carnivalesque." Hosted on Acast. See acast.com/privacy for more information.

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