Ford - Balancing On The Brink Of Bankruptcy
发布时间 2022-09-02 19:00:04 来源
摘要
Ford is one of the most iconic automakers in the entire world given that they literally invented the modern car. They also popularized the 40-hour work week, and the assembly line and they’re the only American legacy automaker to have never gone bankrupt. Despite this rich history, Ford isn’t exactly in the best of positions right now. In fact, they’ve been burdened with debt ever since the 2008 financial crisis, and they’ve never been able to dig themselves out. Currently, their total liabilities come in at over $200 billion, and while they’re are a few corporations with even more debt, Ford is much smaller than these other corporations. This means that Ford is likely the most leveraged company in the world. Despite this debt constantly weighing down on its balance sheet, Ford has been doing their best to evolve to the next level. For example, in terms of legacy automakers, they’ve been one of the first to completely embrace EVs. While this is no doubt a risky move, this may be exactly what Ford needs to reach a new level of profitability and size allowing them to finally reduce their debt load. This video explains the dire state of Ford’s balance sheet and Ford’s historic pivot into EVs.
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Timestamps:
0:00 - Ford’s Balance Sheet
1:46 - One Bad Leader
4:49 - Narrowly Avoiding Bankruptcy
7:43 - Crossroads
10:23 - The State Of Ford
Thumbnail Credit:
Paul Chinn
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